reflections on the up & down

I forgot to log stats yesterday — we had actually dropped like $40-50. And from 699 paying accounts to 694. Normal everyday fluctuations in terms of dollar amount, a bit of a ??? with respect to the sheer number of paying accounts closed, but the reasons 2 of them gave were the usual “no longer freelancing” type.

But, this is notable because for the first time in a long time, I logged in and saw a drop and didn’t mind — didn’t feel that horrible sinking feeling — thanks to days of otherwise uninterrupted growth ☺️

A dip or a blip is LOT different than a consistent slide.

Today I gave a discount to a new customer who needs 2 separate accounts. It’ll drop the MRR number slightly but should increase our LTV a lot!

Amy Hoy @amyhoy